Moniepoint acquires restaurant management startup, Orda

Moniepoint Inc. has officially acquired restaurant management startup Orda Africa.

This strategic move is designed to expand Moniepoint's footprint into Africa’s rapidly growing food service industry, a sector currently valued at an estimated $50 billion across the continent.

The acquisition will integrate Orda’s cloud-based restaurant software directly into Moniebook, Moniepoint’s comprehensive business management platform.

This integration will empower food vendors and restaurant owners to seamlessly manage their orders, payments, inventory, and accounting from a single, unified system.

The deal underscores a broader trend among African fintech firms, which are increasingly shifting beyond basic payment processing to provide holistic operational tools and credit solutions for small businesses, particularly those operating within the informal economy.

Tosin Eniolorunda, Co-founder and Group CEO of Moniepoint, noted that the food sector remains one of the most vibrant yet underserved segments of the African economy.

"The food industry is a major source of jobs and daily survival for many Africans," Eniolorunda stated, highlighting that countless businesses in the space still rely heavily on manual processes and fragmented tools.

Africa’s food service market is experiencing rapid expansion as urban populations swell and dining out becomes more prevalent. In Nigeria alone, the restaurant market is projected to hit approximately $19.3 billion by 2030, boasting an annual growth rate of over 11 percent.

Founded in 2020, Orda was built specifically to cater to small and independent restaurants transitioning to digital systems, offering tools to track orders, optimize kitchen workflows, and monitor inventory. Orda CEO Guy Futi expressed optimism about the acquisition, explaining that joining forces with Moniepoint allows them to merge restaurant operational data with robust financial services like credit and payments.

"To truly transform the industry, we needed to connect that expertise with comprehensive financial infrastructure," Futi said, assuring users that they would retain access to the platform while unlocking new financial tools.

Moniepoint, founded in 2015 by Eniolorunda and Felix Ike, has seen exponential growth, currently serving over 20 million businesses and individuals while processing more than $250 billion in digital transactions annually.

By acquiring Orda, Moniepoint is well-positioned to analyze restaurant sales patterns and inventory cycles, enabling the creation of tailored lending products for food businesses that have historically struggled to secure credit due to poor record-keeping. For millions of food entrepreneurs across Africa, this deal signals a new era of easier access to both digital operational tools and crucial financing.