Advertise with NewsDirect
Reach decision-makers across Nigeria
Nigerian NewsDirect is read by people who run businesses, set policy and move markets. Book a display campaign or a sponsored story, and we'll show it in a fixed, clearly labelled spot on every screen size, and report the views and clicks we count ourselves.
Placements
Each placement has one size for each screen width, so your campaign runs on desktop, tablet and mobile alike. Send one creative per size you book.
Top billboard
Across the top of the page, below the masthead.
- Desktop
- 970×250
- Tablet
- 728×90
- Mobile
- 320×50
Leaderboard
A full-width banner between page sections.
- Desktop
- 728×90
- Tablet
- 728×90
- Mobile
- 320×50
Rail
In the right-hand column; below the main stories on tablet and mobile.
- Desktop
- 300×250
- Tablet
- 300×250
- Mobile
- 300×250
In-content
Inside articles, at a fixed point set by NewsDirect.
- Desktop
- 300×250
- Tablet
- 300×250
- Mobile
- 300×250
Homepage between-section
On the homepage, between two sections of stories.
- Desktop
- 728×90
- Tablet
- 728×90
- Mobile
- 320×100
Native list slot
A sponsored card in category and author story lists, after the 3rd story.
- Desktop
- Sponsored card
- Tablet
- Sponsored card
- Mobile
- Sponsored card
Formats
Display
An image ad that links to your site, in any of the sizes above. Every display ad sits in a box reserved for it before the page loads, under an “Advertisement” label, so it never pushes the story down or gets mistaken for journalism.
Sponsored (native)
A story card that sits in a list of articles (one card per category page, after the 3rd story): your headline, an image, a short line of text and your logo. It is marked Sponsored and credits you by name (“Sponsored by …”), and links straight to your page.
Reports
We count views and clicks ourselves, per placement and per screen size, and send you the numbers for your campaign. A view is counted when at least half of the ad has been on screen for a second.
Contact the ads team
Tell us what you'd like to promote, the placements you're interested in and your dates, and we'll send rates and availability.