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Advertise with NewsDirect

Reach decision-makers across Nigeria

Nigerian NewsDirect is read by people who run businesses, set policy and move markets. Book a display campaign or a sponsored story, and we'll show it in a fixed, clearly labelled spot on every screen size, and report the views and clicks we count ourselves.

Ask for a quote

Placements

Each placement has one size for each screen width, so your campaign runs on desktop, tablet and mobile alike. Send one creative per size you book.

  • Top billboard

    Across the top of the page, below the masthead.

    Desktop
    970×250
    Tablet
    728×90
    Mobile
    320×50
  • Leaderboard

    A full-width banner between page sections.

    Desktop
    728×90
    Tablet
    728×90
    Mobile
    320×50
  • Rail

    In the right-hand column; below the main stories on tablet and mobile.

    Desktop
    300×250
    Tablet
    300×250
    Mobile
    300×250
  • In-content

    Inside articles, at a fixed point set by NewsDirect.

    Desktop
    300×250
    Tablet
    300×250
    Mobile
    300×250
  • Homepage between-section

    On the homepage, between two sections of stories.

    Desktop
    728×90
    Tablet
    728×90
    Mobile
    320×100
  • Native list slot

    A sponsored card in category and author story lists, after the 3rd story.

    Desktop
    Sponsored card
    Tablet
    Sponsored card
    Mobile
    Sponsored card

Formats

Display

An image ad that links to your site, in any of the sizes above. Every display ad sits in a box reserved for it before the page loads, under an “Advertisement” label, so it never pushes the story down or gets mistaken for journalism.

Sponsored (native)

A story card that sits in a list of articles (one card per category page, after the 3rd story): your headline, an image, a short line of text and your logo. It is marked Sponsored and credits you by name (“Sponsored by …”), and links straight to your page.

Reports

We count views and clicks ourselves, per placement and per screen size, and send you the numbers for your campaign. A view is counted when at least half of the ad has been on screen for a second.

Contact the ads team

Tell us what you'd like to promote, the placements you're interested in and your dates, and we'll send rates and availability.