Goke Ilesanmi

Distinction between plagiarism and secondary research

By Goke Ilesanmi Research can be classified into two types. One is primary, which is basically concerned with conducting findings into new areas of knowledge, while the other, which is secondary, is solely based on conducting findings by consulting secondary…

Confidence in Public Speaking

Author:           Paul Nelson and Judy Pearson Publisher:        Self-improvement Reviewer:         Goke Ilesanmi Ability to speak confidently, clearly or effectively in public in very essential to our career advancement and/or business success. This explains our choice of this book…

Tips for effective business communication

By Goke Ilesanmi By concentrating on your specific audience, you will be able to write more focused, concise and effective correspondence, proposals and reports. If you have done the necessary research, formulated a sensible proposal, and even rewritten the final…

Secrets to Building a Winning

Author:           Andrew Griffiths Publisher:        Diamond Publishing Reviewer:         Goke Ilesanmi Andrew Griffiths, the author of this book entitled “Secrets to Building a Winning Business”is a professional marketing consultant, as well as a director of an Australian…

The Networking Survival Guide

Author:           Diane Darling Publisher:        McGraw-Hill Reviewer:       Goke Ilesanmi Networking is very important in whatever we do. Whether you want to get sales leads, find a new job, have new friends, enhance your career or get referrals, networking…

The 21 Most Powerful Minutes in a Leader’s Day

Author:           John Maxwell Publisher:       Thomas Nelson Reviewer:       Goke Ilesanmi Everything, they say, rises and falls on leadership. That is why we are reviewing this book entitled “The 21 Most Powerful Minutes in a Leader’s Day” this…

Mastering the rudiments of effective negotiation (4)

By Goke Ilesanmi Last week, we examined the Harvard Negotiation Projecttagged called “Seven Elements framework”as regards negotiation. We said there is no disputing the fact that most people are not natural or born negotiators. We added that  the good news…

Driving Growth through Innovation

Author:           Robert Tucker Publisher:       Berrett Koehler Reviewer:       Goke Ilesanmi The target of business people or corporate organisations is to achieve substantial growth and by implication profitability. Yet, it is very challenging to achieve appreciable growth (which signifies…