Unity Bank trains youths in financial literacy

In an effort to foster financial literacy and empower Nigerian youths, Unity Bank Plc recently conducted training sessions in 13 secondary schools nationwide to mark the 2025 Global Money Week.

The initiative, which centred on the theme “Think before you follow, wise money tomorrow,” aimed to help young people develop critical thinking skills when making financial decisions. This is particularly important in today’s world, where social media and digital distractions often influence financial choices.

Ebenezer Kolawole, Unity Bank’s Managing Director/Chief Executive Officer, expressed his support for the initiative, as the bank hosted a session at Boys Model Secondary School in Owerri, Imo State. Kolawole was represented at the event by William Odigie, the bank’s Zonal Head for South South/South East.

Speaking through Odigie, Kolawole stressed the importance of financial responsibility, urging students to embrace saving, investing, and sound financial management practices while avoiding impulsive financial behaviours, especially those encountered online.

“The habits you form now around saving, spending, and investing will shape your financial future. It’s not about how much you have, but how wisely you manage it,” Kolawole stated.

Throughout the nationwide initiative, Unity Bank’s facilitators led engaging discussions, practical money management exercises, and quizzes. Students who excelled were recognised with branded gift items, reinforcing the financial literacy lessons taught during the sessions.

The bank’s participation in Global Money Week is part of its broader commitment to youth empowerment and financial education. As part of its ongoing efforts, Unity Bank recently launched its GenFi digital banking app. This youth-focused platform aims to teach children and teenagers essential financial skills through gamified learning, goal-setting, and parental guidance.

Global Money Week, a global initiative coordinated in Nigeria by the Central Bank of Nigeria in collaboration with the Bankers’ Committee and Junior Achievement Nigeria, seeks to instil solid financial knowledge and habits in young people to support financial inclusion.

Through these initiatives, Unity Bank is helping shape the next generation’s approach to financial responsibility.