Seven Step Business Plan
Author: Sheila Holm Publisher: Jetmove Reviewer: Goke Ilesanmi You need to conduct research and write a good business plan if you want to succeed in business. In fact, starting a business without having a good business plan…
Goke Ilesanmi
Deploying business-analysis tool for effective communication
By Goke Ilesanmi Tenses and discourse accuracy Last week, we said there are four different skills of communication, that is, listening, reading, speaking and writing. We advised that business writing, especially for external communication to customers, suppliers, investors, etc., should…
The Road Not Followed
Author: Leo Oko Ogba Publisher: Self-Publishing Reviewer: Goke Ilesanmi Valuable first-hand experience, accurate historical record and right education are capable of changing the mindset of any group of disgruntled people through potency of enlightenment and persuasion as…
Mastering the essentials of effective business writing
There are four different skills of communication. These are listening, reading, speaking and writing. Listening and reading are technically referred to as “receptive skills” because they are about assimilation; while speaking and writing are called “transmitting skills” because they are…
Deploying business-analysis tool for effective communication
By Goke Ilesanmi One thing that makes intellectual activities interesting is creativity. That is, ability to think outside of the intellectual box and transplant ideas from their original areas for meaningful application elsewhere. To be able to determine potential for…
Say it in Six
Author: Ron Hoff Publisher: Andrews and McMeel Reviewer: Goke Ilesanmi One of the essentials of good communication is brevity. This is why I want us to X-ray this week, this book entitled “Say It in Six”, with…
Increase your financial IQ
Author: Robert Kiyosaki Publisher: Business Plus Reviewer: Goke Ilesanmi Financial intelligence is one of the fundamentals of financial success. Indeed, many people cannot achieve financial success because they lack this intelligence. It is therefore laudable that Robert…
Organisational crises and effective communication strategy(2)
By Goke Ilesanmi Last week, we said corporate organisations are vulnerable to crises. We expatiated that it is inevitable to be in business without experiencing situations involving lawsuits, sudden changes in company ownership or management, and other volatile situations on…
Blue ocean strategy
Author: Chan Kim and Renee Mauborgne Publisher: Harvard Business School Publishing Reviewer: Goke Ilesanmi It is a great challenge to corporate organisations to handle competition effectively, get appreciable market share and achieve profitability. This is why I…
Organisational crises and effective communication strategy
By Goke Ilesanmi Crisis and organisational communication Corporate organisations are vulnerable to crises. In short, it is inevitable to be in business without experiencing situations involving lawsuits, sudden changes in company ownership or management, and other volatile situations on which…