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Nigeria’s brand now sellable to global community — Abiodun

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…Tasks public relations practitioners to project Tinubu’s renewed hope agenda

By Omobolaji Adekunle, Abeokuta

The Ogun State Tinubu-led administration aimed at putting the country on the right economic trajectory have started yielding positive results.

According to him, Nigeria has now become an attractive brand that is sellable in the global community, saying it is incumbent on public relations specialists  to start selling Nigeria’s renewed hope agenda of President Bola Ahmed Tinubu around the world as a way of attracting more investments to boost the real sector of the economy.

The Governor spoke at the maiden edition of Nigeria Public Relations Week with the theme: Leveraging Public Relations As A Critical Asset For Nigeria’s Economic And Reputation Renaissance, held at the June 12 Cultural Centre, Kuto, Abeokuta.

Abiodun, who was conferred as the Patron of the Nigeria Institute of Public Relations, also informed the practitioners of the need to help in showcasing the potentials that abound in Ogun State through their professional ingenuity.

Governor Abiodun emphasised the need for all Nigerians to be involved in promoting the good image of the country at all times.

He said, “Exploring the power and passion of public relations to engender speedy development and sustainable growth for an economic and reputational renaissance, as the theme of this week implies, is intrinsically an essential requirement for any government.

“I recall that in the last few months and following the appointment of the CBN Governor,  Mr Yemi Cardoso, as he rolled out his road map of monetary policies he kept on emphasising on the determination to embark on new public relations policy for the bank which has led to the successful management of forex.

“I want to say this exactly defines the leadership being provided by President Bola Ahmed Tinubu to change the old order and entrench the image of a promising country with a consciousness of sustainability. Indeed, there can not be branding without a product.

“The right steps being taken by the Federal Government towards total regurgitation of the Nigerian macroeconomy, via the Renewed Hope Agenda of Mr. President who started with very bold and decisive goals that have begun to yield positive and desired results to the admiration of patriotic Nigerians and the astonishment of pessimists.”

Abiodun noted that some of the economic policies such as the removal of fuel subsidy and the floating of naira introduced by the government at the centre to revamping the nation’s economy have started yielding positive results as the local currency gains momentum on a daily basis.

The governor described public relations as a strategic communication from an organization to the public to maintain or cultivate confidence and response to public discussion, adding that it remains the critical asset for any responsive government in the quest to build a vibrant economy and sustainable growth.

Public relations, the Governor averred, focuses on the goals of an organisation rather than the specific methods, saying it proffers necessary direction during economic turbulence, shape images and reputations, calling on the practitioners to help project the image of the State and country in a positive way.

He explained that the state government since inception has embarked on massive infrastructural amenities towards creating an enabling environment to improve on ease of doing business in the state which he said has made the state to be a choice of investment and fastest growing economy in the country

The Governor while promising more developmental projects across the state, said that the current administration has constructed over 500 kilometres of roads across the state to ease movement of the people, rehabilitated over 100 Primary Health Centres, and built over 4000 affordable houses as well as tackle insecurity by equipping security agencies with modern gadgets and patrol vehicles.

The Minister of Information and National Orientation, Alhaji Muhammed Idris, represented by the Director, National Orientation Agency (NOA), Alhaji Isa Lanre Onilu, in his remarks, said for Nigeria to realized her collective vision, there was the need for Nigerians to celebrate their achievements as well as chart a new way forward.

While calling for the use of power of communication, the Minister maintained that it was imperative for practitioners to fight against quackery and sanitise the profession, saying his mission was to restore trust in public communication, amplify good policies and programmes, inspired and reoriented national values, recognise quality and talents in the federal government information and communication system and create an enabling environment for the media to thrive.

President of the Nigerian Institute of Public Relations, Dr. Ike Neliaku, said public relations is all about management of reputation and perception as the difference between one country and another is reputation.

He said practitioners of public relations are making important contributions all over the world, saying that it is important to allow them to perform their duties without hindrance, as the profession is a key to all things, as no organization or government could go far without adequate management of reputations and relationships.

Dr. Neliaku said Ogun State was chosen to host the event considering its position in terms of recording firsts in the country, emphasizing that governor Abiodun was conferred with the title in accordance with the constitution of the institute that allowed it to honour any governor with track record and that has impacted significantly in development of his state.

The governor, who was made a patron of the institute, also donated a brand new bus and a befitting secretariat to the Ogun branch of the institute.

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LASG connects over 688,000 poor households with stakeholders for poverty reduction

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…Certifies 603 pre-payment certificates for projects across 20 LGAs

By Sodiq Adelakun

The Lagos State Government has taken a significant step towards reducing poverty in the state by connecting 688,759 poor and vulnerable households on the register with SFMDAs, development partners, corporate organizations and other relevant stakeholders.

This was announced by the Honourable Commissioner for Economic Planning and Budget, Mr. Ope George, at the 2024 Ministerial Briefing held on Thursday at the Bagauda Kaltho Press Centre, Alausa, Ikeja.

According to the Commissioner, the Ministry has successfully registered 688,759 heads of poor and vulnerable households, comprising 2,681,507 members, as validated by the National Social Safety-Nets Coordinating Office (NASSCO), Abuja.

He revealed the registration has enabled the state government to provide a holistic approach to poverty reduction, improving the livelihoods of households through connections with Social Fund for Millennium Development (SFMDAs), development partners, corporate organisations, and other stakeholders.

According to him, “As a Social Protection Nexus and the custodian of the Lagos State Single Social Register (LASSR),

“The Ministry has been able to register 688,759 Heads of Poor & Vulnerable Households and 2,681,507 Members of Households as validated by the National Social Safety-Nets Coordinating Office (NASSCO), Abuja. The LASSR is hosted on the State’s website.

“These efforts aligned with Mr. Babajide Olushola Sanwo-Olu’s T.H.E.M.E.S+ agenda.

“Deepening the Mining Process, the Ministry is currently mining data for various stakeholders, including Socio-Functional Ministries, Departments, and Agencies, Development Partners, Civil Society Organizations and Philanthropists to facilitate access to Social Intervention programmes aimed at uplifting the Poor and Vulnerable Households.

“A total of 592,602 Poor and Vulnerable Heads of Households (PVHHs) have benefited from various social interventions Statewide.”

Also, while speaking the commissioner announced the certification of 603 Pre-Payment Certificates (PCs) for projects executed across all 20 Local Government Areas (LGAs) in the state.

He said the certified projects were carried out collaboratively by 46 Ministries, Departments, and Agencies (MDAs) in partnership with 410 contractors, covering both direct labor and outsourced services.

The projects span across nine sectors, including Economic Affairs, Education, Environmental Protection, General Public Services, Health, Housing and Communities Amenities, Public Order and Safety, and Social Protection.

According to the breakdown of Pre-Payment Certificates PCs, it was gathered that across nine critical sectors reveals a concentrated effort towards economic advancement, education, environmental protection, public services, health, housing, and public safety.

With 256 PCs allocated to the Economic Affairs Sector, 77 to Education, 75 to Environmental Protection, 62 to General Public Services, 47 to Health, 77 to Housing & Communities Amenities, and 9 to Public Order and Safety, the Ministry underscores its commitment to holistic development and sectoral progress.

Also, the Ministry has made significant strides in its efforts to promote economic growth and development in the state.

“The State through this Ministry has led another milestone delivery, as the first State to publish a State specific economic update tagged ‘Lagos Economic Development Update’ (LEDU) Report.

“The report summarises the State’s macroeconomic outlook, economic journey and prospects; projects the economic landscape and gives insight into the sector’s productivity for ease of access to economic growth and development,” He reiterated.

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Oyo Govt unveils free technology skill training for 1,000 students

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As part of its effort to    ensure quality and  sustainable development in the education sector in line with the Omituntun 2.0 Agenda of the state governor, ‘Seyi Makinde, the Office of the Human Capital Development has revealed its readiness to train 1,000 senior secondary schools students on free coding and non-code technology skills.

The Executive Assistant to the Oyo State Governor on Administration, Revd. Idowu Ogedengbe, stated this on Friday, during a Press Briefing held at the Governor’s Office, Secretariat, Agodi, Ibadan.

Ogedengbe noted that the initiative, which is aimed at launching a groundbreaking technology programme to empower senior secondary school students across the 33 Local Government Areas of Oyo State, with technology skills, will be implemented in partnership with some private investors in the technology sector.

He maintained that the training, which will be held between July 15th and July 19th at the International Conference Centre, University of Ibadan, will begin with selected schools in all the eleven (11) local governments in Ibadan Main and Less Cities, while other beneficiaries from the remaining local governments will be trained at a subsequent date.

He said, “This pilot programme will witness an unprecedented event where 1,000 senior secondary school students from the 11 local governments of Ibadan will receive specialised training in coding and non-code tech skills.”

“The next phases of the initiative would see us taking the training to the remaining LGAs with a view to ensuring that the impact is widespread and even across all the constituencies in Oyo State.

“This initiative marks a significant milestone in our commitment to providing quality education and preparing our youth for the challenges and opportunities of the 21st century.

“CodeGarage Africa has been at the forefront of promoting digital literacy across Africa, and we are delighted to partner with them in this endeavour with the support of Zeeh Africa and 386Konsult. We aim to equip our students with the tech skills and knowledge necessary to thrive in the increasingly digital world.

“The importance of coding or non-code tech skills cannot be overstated in today’s society, from driving innovation to solving complex problems, tech skills are a fundamental skill that opens doors to countless opportunities.

“Introducing coding education to our senior secondary school students will allow us to lay the foundation for a future where they can excel in technology-driven fields and contribute meaningfully to the development of our state and beyond.”

Ogedengbe added that the programme is in tandem with the vision of Governor Makinde on education, as his government’s policy is not only to invest in the future of the youths but to also position Oyo State as a hub for innovation and technological advancement.

He, therefore, encouraged stakeholders, including parents, educators, and the private sector, to support and participate in the laudable programme to unlock the full potentials of the young stars to become leaders in the digital age.

In their remarks, the partnering private investors, CodeGarage Africa, Miss Dolapo Ayeni and her counterpart, Zeeh Africa, Mr David Adeleke, said training the students from the grassroots level is very useful to the ecosystem.

They added that it is another way of catching them young and also exposing them to entrepreneurship, even as they called for more partners to collaborate with the Oyo State government.

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We registered below 3,000 data controllers, processors despite identifying 500,000 — NDPC Commissioner

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By Matthew Denis, Abuja

The National Commissioner and Chief Executive Officer of Nigeria Data Protection Commission (NDPC), Dr. Vincent  Olatunji has disclosed that the level of compliance for the registration by data controllers and processors given by the commission is still low.

He revealed that they have only registered below 3000 Data controllers, processors despite identifying 500,000 in the country.

The Commissioner made the disclosure during an exclusive interview with Nigerian NewsDirect at his office in Abuja on Thursday.

Recall that the agency has notified all entities, including businesses, educational institutions, healthcare providers, and other organisations that collect personal data of individuals, that registration is mandatory in accordance with Section 5(d) of the Nigeria Data Protection Act, 2023.

The Commission had commenced registration on January 30th, 2024 to conclude on June 30th, 2024 and added that entities that fail to register within this time frame will be subject to penalties.

Dr. Olatunji while speaking to NewsDirect said, “the ecosystem  is just revolving and a lot of people don’t really understand what we’re talking about regarding Data controllers, Data processors. That’s why we’re going loud to create awareness.”

 The Commissioner stressed that they’re done with the first phase and very soon they will commence with the second phase the need for them to register which speaks on the reputation  of their organization, compliance and credibility and one thing that this will create is trust and confidence in your data processing activities  as an organization.

“We have up to the end of June, 2024 for all of them to register and we’re starting another massive campaign for them to register in the next two weeks.”

According to him in terms of compliance for registration with the commission the situation is still low.

He said, “When we started in 2022 we had about 1,777 data controllers and processors and last year it rose to over 2,000 but it’s very low when compared to the number of data controllers and processors we have identified in the country.

“We have identified about 500,000 and today we’re doing less than 3000 that means we have not even started at all, that is why we’re speaking to stakeholders and bringing everybody onboard.

“We have released the guidelines strategy telling you who qualifies as a Data controllers and processors and their categories in the country.”

The Commissioner emphasised that it’s their expectation that Nigerians will embrace the programme and key into it for the safety of the country with accurate data collection and protection.

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