Hypo Toilets Cleaner wins brand awards

The popular Hygiene and sanitation brand, Hypo Toilet Cleaner has been declared Brand of the Year at the 2021 Advertisers Association of Nigeria (ADVAN) Awards for Marketing Excellence, West Africa).

The Company’s Brand Manager, Chidera Anele was also adjudged 2021 ADVAN Brand Manager of the year by virtue of the recognition bestowed on the brand.

Reacting, Anele expressed appreciation to ADVAN, adding that the body has lived up to its purpose of creating value for the nation’s marketing communication community.

She also encouraged Nigerian brands to put in more efforts to distinguish themselves for societal growth.

Hypo Toilet Cleaner equally clinched the third position in the Consumer Promo category, competing against other super brands like Indomie, MTN and Airtel that were nominated under the category.

In his keynote address, titled “Future Fit Marketing – A keynote for ADVAN,” Adia Sowho, Chief Marketing Officer, MTN Communication said, “The future is here. The future is now. Tomorrow is not distant; tomorrow’s issues are relevant in our businesses and careers today.

“We need to start adjusting the decisions we make to address these very issues today.  I’m hoping that my words not only communicate the urgency, but also share a path that I have had to take as CMO to better understand tomorrow’s issues.”