Golden Terra Soya Oil 1.4 litre bottle: Delighting consumers in a short span
The 1.4 litre PET-bottle-size of Golden Terra Oil, recently launched in the Nigerian market by renowned consumer goods manufacturer, Tropical General Investments Group (TGI), is fast becoming consumers’ favourite across Nigeria. The new PET Bottle is preferred by consumers who want their cooking oil in a manageable and ergonomic package. It strikes a perfect balance by providing adequate quantity of a superior product in an attractive pack, while ensuring ease of usage.
A random survey across markets indicates consumers’ enthusiastic reception of this PET bottle since its introduction. Top of the pack’s preference points is its robust and resilient packaging that ensures durability and versatility, which makes it suitable for a range of households, accommodating various culinary needs without compromising on convenience.
Also, the clear and transparent nature of this PET bottle allows consumers to easily see the golden goodness of Golden Terra Oil inside the bottle. This transparency instills confidence in the product’s quality and purity, fostering a connection between the consumer and the brand.
Consumers also indicate that the size is user-friendly, catering to households that require a moderate quantity of cooking oil on their kitchen shelves. The size is often preferred for its manageability, easy pouring, and efficient storage.
Lastly, they draw attention to the bottle’s design, including a secure cap, which enhances convenience for consumers. The resealable cap allows for easy pouring while ensuring the freshness and integrity of the cooking oil between uses.
Mrs. Bola Ladipo, a trader at the Oyingbo Market at Ebute Meta, Lagos stated that, “The Golden Terra Oil PET size is just right for my family. It strikes the perfect balance between having enough on hand for our cooking needs and being easy to handle and store. No more wrestling with bulky oil containers. The transparency of the bottle is a game-changer. I can see the beautiful golden color of the soya oil, assuring me of its purity and quality. It’s like cooking with liquid gold.”
A housewife at Lekki Phase 1, Lagos, Mrs. Geraldine Ahamefule, said she bought the new 1.4 litre PET bottle Golden Terra Oil purely out of curiosity because it is a new size pack, and has decided to settle with it because of its quality and size proportion.
“This new Golden Terra Oilsresealable cap is a small detail that makes a huge difference. Pouring is a breeze, and I love that I can easily seal it back to maintain freshness. No more struggling with messy pour spouts!Choosing Golden Terra Soya Oil was an easy decision. The commitment to quality is evident in every drop. I feel confident using this soya oil in my cooking, knowing it is a product I can trust,” she added
Group Executive Director – TGI, Deepanjan Roy, said that the launch of Golden Terra Soya Oil 1.4litre PET Bottle was designed to meet the needs of consumers who sought an innovative convenient pack for their favorite cooking oil.
“At TGI, the objective of our product innovations is laid on the foundation of balancing consumer delight with convenience. The recent launch of Golden Terra Oil in an attractive PET bottle is one more step in that direction,” he said.
Chief Marketing Officer, TGI Group, Probal Bhattacharya said that the consumer reviews reflect not only the success of the product but also the shared joy and satisfaction that it brings to the kitchens around the country.
“The PET bottle from Golden Terra has become more than just a vessel for our premium soya oil; it’s a culinary companion that resonates with households seeking a perfect balance of convenience and quality. The transparent allure of the bottle showcasing the golden richness inside accentuates the purity of the product and reinforces the trust our consumers place in Golden Terra Oil,” he stated
In conclusion, Golden Terra Soya Oil in the 1.4-litre bottle is not just a cooking essential; it’s a culinary marvel. Its rapid rise to consumer favourite is a testament to the brand’s commitment to excellence, health-conscious options, and unwavering dedication to delighting the palates of households. The next time you step into the kitchen, make it a golden moment with Golden Terra Soya Oil!
Golden Terra Soya Oil is a premium, all-purpose cooking oil made from 100% pure soya beans, sourced and manufactured in Nigeria. It contains 5x more PUFA (Polyunsaturated Fatty Acids) proven to deliver numerous health benefits, like reducing cholesterol, maintaining a healthier heart, enhancing nerve function, boosting brain health, and supporting muscle strength. Discerning consumers trust Golden Terra Soya Oil to bring an unmatched balance of Taste & Health to every dish cooked with it. Available in various pack sizes ranging from N50, N100 & N500 pouches to 700ml& 1.4L bottles and 2.5L & 4.5L kegs.
Tropical General Investments (TGI) Group is an international investment and holding company with diversified interests and investments across Africa, The Middle East, Asia, and other emerging markets. TGI’s investments focus on driving inclusivity and value addition using locally sourced raw materials, state-of-the-art manufacturing facilities, and a highly skilled workforce to produce world-class products that are consumed both locally and exported to global markets. Across markets, TGI Group owns over a hundred leading brands in Fast Moving Consumer Goods, Agricultural Inputs, Industrial Chemicals, Homecare Products and Pharmaceuticals.
