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Vitafoam at 60: Global standards remain our benchmark — Taiwo Adeniyi

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Leading manufacturer of foam products in West Africa, Vitafoam Nig plc, clocks 60 years of operation. In this interview with Nigerian NewsDirect, the Group Managing Director, Mr TAIWO ADENIYI, trails the success story of the organisation, its expansion trajectory, and future projections. Excerpts:

How did Vitafoam Nigeria Plc begin?

Vitafoam Nigeria Plc, Nigeria’s leading manufacturer of flexible, reconstituted and rigid foam products with the largest foam manufacturing and distribution network in West Africa, was incorporated on 4th of August, 1962 and listed on the floor of the Nigerian Stock Exchange in 1978, Vitafoam’s brands remain household names in the Country. The Company’s commitment to quality in its production process has earned it several quality awards including the Gold Certificate Award for most of its products. Vitafoam was the first Foam Manufacturing Company in Nigeria to subject its quality system to the Quality Management System championed by the Standards Organization of Nigeria (SON). The NIS ISO 9002 Certificate was obtained in 2001 and upgraded to NIS ISO 9001: 2008 in 2015. The certification body recertified the company and upgraded its certificate to ISO 9001:2015 in November, 2020.

What distinguishes Vitafoam from the crowd in its operations? 

We offer a vast array of high and superior quality products that present the customers with multiple unique choices. We do not benchmark ourselves with what is available in the market. We benchmark ourselves with global standards and what global standards say is that your product must be fit for a purpose. Customer-centricity is at the centre of our operations.

The sustained growth and good performance from the company is predicated on customer centric operations, focused on quality from the view point of our customers. In Vitafoam, our investment in state-of-the-art Technology and People have been the driving force and key success factors. Vitafoam has invested in young talents that today, over 80% of the workforce are below the age of 50. At 60, we are celebrating heritage of quality because we have mastered the art and the technology. We are good in bed.

The Company has consistently posted robust returns despite the tough operating environment, what are the facts behind the figures?

The company has been consistently keeping to its core values, which keep to (1) Quality (2) Service (3) Sustainable action (4) Integrity (5) Respect for others and (6) Culture.  These values have in no small ways helped Vitafoam Nigeria plc to weather the storms and turbulence over the years. Our predecessors laid a very solid foundation upon which the present management has been building upon and of which the future management shall adhere to. Also, the company has a very dedicated and committed Board, Management and Staff who have continued to contribute their quotas towards the success story of Vitafoam. At Vitafoam, we are 100% committed to our brand promise and customer satisfaction.

What are the areas the company is trying to improve upon?

As a customer-centric organisation that is passionate about the comfort and wellbeing of Nigerians, continuous improvement is our watchword. We intend to engage more with our customers and continue to develop capacities of our workforce to embrace smart sourcing and smart operations. Also, the company, being heavily dependent on foreign exchange for its raw materials and with the ever-increasing forex challenges, is working tirelessly towards investing in export-oriented business(s), this would be a more sustainable strategy to protect the future of the core business (Vitafoam). The Company is consolidating its core business by the introduction of innovative value-added products and services. It has become a full range solution provider for bedding and allied products. Its Comfort Centers provide a one stop shop for discerning consumers to experience its products in a unique way, and continuous expansion of our Comfort Centres to enable all Nigerians to experience our products wherever they live within the country.

What is your message to the shareholders? 

Our Shareholders should stay calm, trust their company and be assured of higher returns on their investments, in terms of higher earnings, dividends, market value of their shares, not minding the difficulties in the Nigerian economy. Their company is in safe and good hands.

What about the customers?

Our Customers are strictly assured of quality products that continue to meet and exceed their expectations at a price that meet value. Vitafoam is very committed to deliver on this promise to our teeming customers. To the general public, I encourage you to be deliberate in having quality sleep, sound mental health and healthy living. Health, they say ‘is wealth’. You can visit our website blog http://www.vitafoamng.com/store/blog/ for great articles written by Dr. Charles Uzodimma on Quality Sleep and Healthy Living.

At 60, what will you identify as the company’s most important achievements? 

At 60, the business has successfully delivered the dream of a Vitafoam beyond mattresses; “much more than mattresses”. The business diversification was strategically targeted at turning our competitors to our customers. The birth of five  (5) subsidiaries and expansion to Sierra Leone in the last 10 years has delivered that aspiration and keeps adding value to the business in no small measure.

Vitafoam over the years has metamorphosed from being a household name in the production of just mattresses and pillows into being a foremost provider of ultimate comfort products. Over the years, we have transcended beyond the sleep business to the living business, as we now manufacture semi rigid and rigid polyurethane foam products including furniture, bed and bedding, insulated panels, car oil filter, and molded products that make you experience total comfort.

While others are running to Europe and other places to look for materials; those materials are manufactured by our subsidiaries and supplied to Vitafoam. These are part of what we are benefiting from setting up these subsidiaries and they have been of tremendous help to the operations of Vitafoam.

Also, we have impacted greatly in the society we operate through various corporate social responsibility (CSR) initiatives. The polyurethane laboratory that Vitafoam donated to University of Lagos in 2018 has helped many students and researchers within and outside the university community. Vitafoam as a group has generated great employment opportunities and business opportunities for Nigerians, as we have the highest distribution network in West Africa. Our tradition of celebrating the first baby of the year, products donations to hospitals, orphanage homes and schools are some of our initiatives reflecting that the impact is truly far reaching. Every year, we sponsor the i-create club in nurturing and developing creativity in primary schools’ pupils.

Currently, Vitafoam has signed an agreement with a certified sleep expert, Dr Charles Uzodimma, and he has been educating Nigerians via a weekly article on Quality Sleep and Healthy living because we are truly passionate about the general wellbeing of Nigerians.

Can you briefly tell us the various problems that Vitafoam subsidiaries are providing solutions to in the Nigerian Economy?

Vitafoam in her vision and foresight, thought it wise to develop businesses that will cater for the various  household furnishings and in recent times automobile parts: Vitablom Nigeria Limited, incorporated in 2010 offers our customers a vast array of high quality pillows, bedsheets and duvets for everyone including mother and child. Vitablom is a major player in the soft furnishing, beddings, flat sheet fibre and scouring sponge market in Nigeria.

Vitaparts Nigeria Limited, established in 2016 and commissioned in 2021, is the pioneer manufacturer of oil filters for automobiles in Nigeria. Vitaparts currently produces two variants of oil-filters for automobiles: Spin-on filter and Cartridge filter.

Vitapur Nigeria Limited, established in 2009 and commissioned in 2010, is an insulation manufacturing company into the production of Rigid Polyurethane foam insulation products. Vitapur manufactures, fabricates, and installs its various polyurethane rigid foam products, some of which include Prefabricated buildings, Sandwich panels, Insulation boards, Chemicals systems, and Pre-cut pipe sections.

Vitavisco Nigeria Limited, incorporated and commissioned in 2012, is a manufacturing company using polyurethane to provide unique lifestyle products and services which offers comfort in homes, offices and industries. Vitavisco has created a number of products which at the moment border on use of molded viscoelastic and high resilience range of polyurethane foam.

Vono furniture Products limited was established in 2016 as a fully owned subsidiary of Vitafoam Nigeria Plc. The Company is positioned to provide furniture products for the Hospitality, Offices & Homes and Institutions. Vono Furniture Products Plc was acquired by Vitafoam Nigeria Plc before Vono furniture Products limited was incorporated.

The Company’s 60th Anniversary has played up the concept of ‘Vitafoam is truly Nigerian’, can you explain?

Vitafoam Nigeria Plc is the first Foam Manufacturing Company in Nigeria to subject its quality system to the Quality Management System championed by the Standards Organization of Nigeria. In addition, Vitafoam Nigeria Plc is the first foam manufacturing company in Nigeria to partner with a Sleep Expert in educating Nigerians on Quality Sleep and Healthy Living. We are truly passionate about quality sleep, healthy living and general wellbeing of Nigerians. Vitafoam is proudly Nigerian and constantly supports Nigerians with consistent quality products for comfort and wellbeing.

Our distribution networks cover the whole Nigeria. Our factories are strategically located in Ikeja, Kano, Jos and Aba to effectively ensure prompt delivery of our products to any location in Nigeria. We have quality products offer to all Nigerians; no matter your age, height, weight or income. We truly believe in the Nigeria dream and we are committed as a corporate citizen of Nigeria in all our business operations.

What is Vitafoam bringing to the table in the next 60 years?

Vitafoam in the next 60 years will further explore innovations and exceptional customer experience, leveraging technology and professionalism to grow into a full fledge blue chip company with capacity to churn out environmentally friendly products. We intend to grow our system house to produce raw materials needed in our operations as substitutes to imported materials.    The next 60 years will be built on our legacies of innovation, integrity and exceptional customer experience; leveraging technology and professionalism to produce quality products, as we are committed to producing ground-breaking products that will support Nigerians with great comfort and total wellbeing, and that will make Nigerians experience the Good Life.

Manufacturers are contending with many challenges in Nigeria. Can you identify some of these issues, the impacts on the business and the way forward on the part of the government?

Challenges being faced by manufacturers are numerous and not abating. The major challenges include, high inflation, poor energy (electricity) supply, increase in diesel pump price, scarcity of forex (Fx), poor road networks for seamless logistics, insecurity, and so on. All these highlighted issues are impacting heavily on the cost of production. Inflation results in less disposable income in the hands of consumers (customers) therefore, translates to less patronage for goods and services, as more people may not be able to afford the prices for manufactured goods.

Recently, the worst challenge has been the scarcity of FX to source materials needed in manufacturing operations. The effects are the high cost of doing business with direct impact on purchasing power amidst dwindling income. These get the people poorer and unable to afford good products. Manufacturers continue to grow lean, produce less and employ less, leading to declining productivity as a result of scarcity of FX.

Our Government should continue to encourage manufacturing for exports, have the political will to change the narratives in terms of refining the petroleum products that we consume and producing major stapple/basic foods that we consume, such as rice, corn, wheat, beans, palm oil, vegetable oil, groundnut oil, and so on.

What is your final message?

I want to use this opportunity to thank all stakeholders; shareholders, members of staff, clients, distributors, suppliers, transporters, institutional partners, customers, consumers, regulatory agencies and media partners for their contribution to Vitafoam’s success story. A journey of 60 years is no easy feat, not for any human being and definitely not, for any establishment. Gratitude fills our mind when I think of how far we have come. I want to use this opportunity to appreciate everyone who has supported us at one time or the other in making Vitafoam a household name and a respected brand. We sincerely appreciate our esteemed staff – the ones who have toiled to keep the dreams of the organisation alive, our Alumni and founding fathers – who laid the foundation and made sacrifices to achieve the greatness that is Vita.

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Interview

Forex speculators are hurting the economy — ASHON Chairman

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In this interview, the Chairman, Association of Securities Dealing Houses of Nigeria (ASHON) and a Fellow of Chartered Institute of Stockbrokers (CIS), Mr Sam Onukwue, spoke on a range of issues that need to be addressed to boost activities in the Nigerian capital market, including how the government can strengthen the value of the Naira.

Why do you think the issue of leveraging the capital market to fund infrastructure by the government has continued to be a focal point of discussion in the financial market ?

The capital market remains one of the best sources of medium and long term finance for the government to bridge infrastructure gap in Nigeria. We at ASHON have always canvased that government at all tiers should take advantage of the market to float fixed income securities to fund infrastructure projects. The continuous oversubscription of SUKUK Bonds signifies investors’ appetite for safety of their capital in a recessionary period.  The capital market has absorptive capacity to fund most of the infrastructure and this will reduce the government’s dependent on borrowing.

ASHON has just held its Annual General Meeting (AGM), can you provide an insight ?

It was a very successful Annual General Meeting. The Governing Council, through my Statement, informed our Members, the series of ASHON’s engagements with some critical stakeholders as part of our market development functions. The Council and Management, were commended on the prudent management of resources, especially, the downward trend in the budget for transportation, despite the hike in the pump price of petroleum  and allied products. We shall continue to collaborate with other stakeholders to build investor confidence in the market.

What is uppermost in your mind with the current state of economy in Nigeria?

The Federal Government should address the macroeconomic vagaries such as exchange rate volatility and rising inflation rate. These amongst others have   continued  to  affect business decisions. We have limited sources of foreign exchange. The Federal Government has announced its plan to boost the supply side. The implementation should be accorded utmost urgency. The concern is the source of the demand pressure  for forex. Is it from genuine business people and organisations or speculators? Speculators are hurting the economy by buying Dollar to keep as a store of value for speculative purposes. Government can reverse the ugly trend by addressing the supply side. If there is stability in the exchange rate, it will have multiplier effects on other economic activities  and boost the value of the Naira. ASHON has at several times urged the federal government to tap into an array of investment in the commodities space to generate employment opportunities, boost export trade and grow the Gross Domestic Products (GDP). Solid mineral is a cash cow. Government should direct its searchlight  to the sector to take control of the revenue and protect the revenue from going into private pockets.

What is the nexus between the Capital Market and the economy?

At the basic level, the capital market, especially the stock market, is the barometer that gauges the economy. Its array of statistics show the direction of an economy. This is why it is often said that there is a linear relationship between the development of a capital market and the economy. The capital market provides a platform for the government to mobilise long term funds to finance infrastructure. Companies utilise the market to raise funds for a series of projects while retail and institutional investors need the market for capital formation and other benefits. Studies have shown that there is correlation between the development of an economy and its capital market.

What should be the pre-occupation of ASHON in the rapidly changing dynamics in the market?

ASHON has always been at the forefront of ensuring that its members operate professionally while the Association collaborates with the capital market regulators, operators and other stakeholders in the ecosystem. Our members played pivotal roles during banks’ recapitalisation and demutualisation of The Exchange among others.

How would you respond to the new short term measures that the Committee on Tax Reform has announced to make Nigeria a tax-friendly environment ?

The Tax Reform Committee, chaired by Mr Taiwo Oyedele has come up with some laudable quick wins to address the nagging issues of taxation, militating against investments in Nigeria. The fact is that while official taxes in Nigeria are 60, people contend with over 200 different types of taxes. The Committee’s recommendations will go a long way in restoring some level of sanity into taxation in Nigeria and that will enhance the government’s revenue drive from the sector without inflicting pains on the majority of Nigerians. We are all awaiting  the implementation. ASHON had at different fora canvassed the need to take a second look at Capital gain Tax (CGT) to reduce transaction cost and attract all cadres of investors into the capital market. This is consistent with the need for the government to implement market-friendly policies to encourage more companies to seek quotation on the securities markets. A conducive tax environment will make our market more competitive .

Would you encourage investors to take a position in the market at the moment?

Regardless of the state of uncertainties in the global financial markets, investors that take sound investment advice have opportunities for superior return on investment on a consistent basis. Many investors often lose huge amounts of money by relying on their own intuition or consulting unqualified investment advisers. Investment in any asset class requires a lot of variables, including an investor’s investment objective, risk tolerance, sources of funds and time horizon, amongst  others. Investment is a trade-off of risk and return, whereby an investor aspires to post the highest return at the lowest risk. This is achievable if proper analysis is done by certified investment advisers. Our members shall continue to engage investors on the need to work closely with stockbrokers for timely investment advice.

What is your advice to investors on risk management?

There is no asset without a risk element. The government bond is classified as risk-free, yet, it cannot be insulated from inflation risk, exchange rate risk and a host of others. What we are saying is that risk can be mitigated to ensure superior returns. In every risky situation, there are opportunities. The same applies to investment. It is all about understanding and deploying appropriate investment strategies. It’s not a game of one-size-fits-all. Contacting a professional investment adviser is in itself a risk-aversion measure. Investment professionals profile their clients as a precondition for advice on the appropriate investment opportunities.

How would you describe the relationship between the government and the stockbrokers?

We are partners in progress but the government can do a lot more by taking inputs from Stockbrokers whenever policy issues on the financial market are initiated. We expect a more cordial relationship with the appointment of two of our members at the heart of the economy- The Minister of Finance and Co-ordinating Minister of the Economy and Mr Yemi Cardoso, the new Central Bank (CBN) Governor. Stockbrokers play major roles in the capital market and they are the most visible operators. Every stockbroker is certified by the Chartered Institute of Stockbrokers (CIS) while at the corporate level, we have ASHON of which I am the Chairman. ASHON is  a registered Trade Group by the Securities and Exchange Commission (SEC). Market development is at the core of ASHON’s  and CIS’ activities.

Each group provides blueprints to the government annually on how it can utilise the market to grow the economy. The challenge is the failure of the government to utilise our inputs. Worse still, the Federal Government does not take inputs from the market operators on any capital market policy whereas the operators are the bridge between the Government and investors. This is one area that we believe that the new administration would make a difference in order to rejuvenate the economy.

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Interview

Nigeria’s focus on renewable energy is a misplaced priority — UN SDG Executive

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HANNAH OSAYANDE BERE is a United Nations SDG Advocate, mental health ambassador, sustainability executive, and advocate for gender inclusion. She was born with a passion for humanity and sustainable growth. In an interview with OMOLOLA DEDE ADEYANJU, she discussed how Nigeria can achieve sustainable economic growth, a balanced level of gender inclusion, and reach the UN’s 2030 agenda for member states.

How did you become a mental health ambassador?

I am a born survivor, I lost my mum and my immediate younger brother in a house fire and that was the biggest house fire ever seen in my community at the time. It happened when I was thirteen years old so I didn’t know how to process it. I was more of frustrated, deppressed, and being from an African home, my dad did what he could do but what I needed at that time was a therapist, a counsellor, I needed someone to talk to but instead it was a case of ‘she will be fine, she is bereaving’.

So growing up I knew I should also help other people battle depression, I started researching on how I can help, what I can do to help people most especially in Africa, in Nigeria. I also remember someone telling me ‘you can actually pass for a mental health ambassador because of the way you talk to people, your level of empathy and your passion’. I was nineteen as at the time, hence I began receiving trainings and certifications. Being a mental health ambassador although started as a passion of mine but overtime it became a career.

Just before I had my first child I got my certificate on mental health training then after the birth of my second child I became a certified ambassador due to the different achievements I got. At this point I delved into focusing on mothers, it was so incredible that the niche became women battling postpartum depression. I became an advocate, an ambassador helping them come out of that and thenceforward different organizations started reaching out to me for public speaking and consultancy.

Being a mental health ambassador has helped me in my career in terms of sustainability, as we know ESG, the S stands for Social. My approach, feedback is based on empathy, getting to hear people’s stories and seeing ways to help them out.

What are your achievements as a mental health ambassador so far?

As little as a smile on a child’s face is, it’s a great achievement for me. A smile that comes from something positive I have done, like giving food to them is an achievement for me no matter how little and that’s why this career is a very passionate path to me. The impact my job has is real time that changes lives and I do not take it for granted.

What are those sustainable policies you think our leaders should adopt to change this consequent stories of negative leadership in Nigeria?

Well, unfortunately that is a very exhausting question to answer but I will say that the Nigerian government is neglecting the S in ESG, the S is Social and Social is People. The Nigerian government is neglecting its people, I understand the current government said we are going to let the market handle prices, float prices and currencies and let the market decide.

There’s nothing in place, you can’t just make a decision without putting an option or buffers in place for your people to leverage on. The people are frustrated! Sustainability is not just about planet or profit but the people. The people have the same complain over and again, I think that’s where we have to revert to the United Nations SDG goals.

The goals were enacted so that the people could have a sense of prosperity, people, partnership, community, culture. There are 17goals stipulated and they are incredibly helpful and straight forward. The top eight of the goals are; zero poverty; zero hunger; good health and wellbeing; quality Education; gender inclusion; clean water; renewable energy; decent work and economic growth.

I don’t think it’s too much for a government to say, while we are making such a big change, let’s focus on a particular area. Food should be affordable, this is not negotiable, access to clean water, these basic things. People should have access to decent jobs, industrialization at the grass root levels.

The United Nations have given the blueprints of the top 8 SDG goals that if you focus on achieving them, by 2030, your country will thrive, if not totally but there will be an incline, a growth process for your state.

Even giving out palliatives of ten thousand naira doesn’t make sense knowing the kind of community you have created where everything is so pricey. Such approach is an intentional one to make the people remain in abject poverty. Who are the President’s advisers and what are they advising? Every home, every community should literally have food, you need to restructure and restrategize. I

Do you think overpopulation is a major problem to getting a sustainable economy for Nigeria?

I can never say our population is a barrier because there are other countries with vast population than ours and they are doing very well to a particular level in respect to sustainability. This is a case of not having the right awareness, not having the right strategy to reach every community to every end, it’s all about the right strategy.

Can you pinpoint a strategy for the government?

Definitely I will to the right ears because if I give a strategy now, the execution may be given to the wrong person to execute. However, the ideologist of an idea should be the one vested with the responsibility of execution. Only who profers the startegy can give the right implementation of it.

What is your core interest from the 17 sustainability goals?

The people and the planet nevertheless I will say the people first because the people is life. Like I said earlier, I am a mom, I make moves on a sustainable impact for my kids to say my mom has done all these so that we don’t need to go through all that in future. For planet, what are we doing to protect our community, our environment, country, people? are key questions for me.

Therefore, the United Nations sustainability role is no longer a job but a lifestyle to me.

Since you started Advocating for gender inclusion, what have you realized or accomplished so far locally, globally or within your own space?

I have been Advocating for gender inclusion even before I knew what the word meant. I remember a time I went to a village in Benin city with my mom when I was about eight years old and we were speaking to the elders and some children but I noticed that the girls were not communicating with me. I asked my mom why and was told they couldn’t understand English because the girls in that community were not allowed to go to school. I asked my mom how I can teach them English language and she retorted that I have to be a teacher first. So growing up when my dad asked me what I wanted to become I told him I would like to be a teacher. Being an African dad, he told me I was either going to be a lawyer, engineer, or a doctor, howbeit, I have an incredible dad, when I told him I actually want to return to that community to empower a lot of girls he gave me his support and indulged me. I studied English education in Benin city and I was able to fill that vacuum of my heart.

I wear the shoes, I am a woman and no gender can tell better what is faced by women than women. I have seen some places in Nigeria where a woman doesn’t attain a certain position, where the women get lesser pay than men, and so many even think that the role of a woman starts and ends in the bedroom and kitchen. That’s the kind of community Nigeria has built which is very unfortunate.

I remember when I was in the job hunting world, I told myself any organization I will be sending an application to, I will have to go through the list and profiles of the board of directors, if there are no women or no black women, or minority groups represented, such is not fit for my consideration. This is because if your managements are not diverse in the UK, a nation that is very diverse, then you are indirectly telling me there’s no way I can rise to that level no matter the impact.

Also, in Nigeria we have a long way to go, there should be a sustainable engagement of both genders in the system. The nation is changing notwistanding the change is not loud or major enough. Women can be tender and still be very productive. Nigeria will do better with women as leaders in higher authorities. Organizations that practice the EDI- Equality, Diversity and Inclusion do better than those who just stick to the norms. If the government can bring up a gender inclusion policy for organizations, there will surely be a change in that aspect. More people will speak up and see it as human right if there is more campaign and awareness around ESG and EDI.

As a renewable energy expert, let’s talk about barriers to a sustainable economic growth and draw our case study from energy and its impact on the manufacturing sector.

When people have not eaten, the last thing they will be thinking of is how to draw resources for power supply. How many people can afford solar systems even when we say it is affordable. What do we mean by affordability. Before we start looking at renewable energy, why don’t we ensure diesel, gas, eletricity is as affordable as a sachet of water? Before we get to investing in renewable energy we should have subsidized a whole lot on various items, then people would of necessity welcome the idea of renewable energy. It shouldn’t be our focus for now.

When I learnt that renewable energy is getting big in Nigeria I did a market survey and realized that only a minute number of our population can afford to have solar systems in their homes. That’s an avenue that is concentrated on profit alone, it is not an industry that cares about the average Nigerians but the rich alone. This is not and should not be our focus now. The focus should be zero poverty, jobs for people, quality education. There are other things that takes precedence over renewable energy.

But energy affects cost of production which directly also affects the cost of commodities coming to everyone at every level

The government should just ensure the diesel and other gasoline being used presently are affordable and this will positively also affect cost of production. The government needs to step up to make affordability their goal.

How far have we gone with the UN’s 2030 Agenda? and how has UN supported Nigeria in respect to its claims to support member states for the achievements of this agenda?

An average Nigerian is not even aware of UN and what they do because they haven’t even gotten awareness of policies and the agenda of the Nigerian government and I can tell you for sure that United Nations actually support member states and are also rendering supports to Nigeria however the question is, does the system ensure that every Nigerian benefits from it, even to the grassroot level?

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Interview

How NGOs, religious bodies can utilise technology to maximize impact — Emmanuel Ogbewele

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The just concluded RCCG’s Minister’s Conference 2023 was indeed a memorable event which took place on the 21st of October, 2023. This yearly national event attracted thousands of Ministers of the gospel of The Redeemed Christian Church Of God with various eye opening sessions empowering Minister’s to take on the gospel more prepared.

At this year’s event, Lagos Province 65, trained hundreds of Minister’s under various sections CSR, Hospitality,  Tech and Digital space and a lot more. 

We were able to seize a moment with Emmanuel Ogbewele, the Tech speaker at this year’s event who trained well over 200 live attendees at the House of Praise, Lagos Province 65 Headquarters on “Digital World and Virtual Space – A Panacea for Church Growth Today (Focus on IT and Social Media).

What has the experience been like at today’s event?

It has indeed been awesome, all sessions before the tech training was indeed a build up and an eye opener for all Ministers.

Can you briefly tell us what you trained on today?

Yes, as a tech expert, I spend some time showing people how to adapt and use technology to their advantage and this is what the Minister’s learnt at the tech conference.

– Understanding the Digital Space and Virtual World

– Practical steps to run digital campaigns with a view to attract more members in line with the Vision 2032 mandate of the RCCG.

– Steps to implement this even at smaller church levels.

It was an hour most of the participants did not want to end.

What is that major take home you want all participants to remember?

The Digital Space is open for everyone to explore, religious bodies, NGOs and everyone is not left out. Start small implementing the processes learnt but never stop. Thank you.

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