August 2022

Mastering digital-age marketing communications skills (2)

By Goke Ilesanmi Last week, we said the concept of effective communication, whether Marketing Communications and/or Corporate Communication, has changed in scope and dynamics in this digital age with the multiplicity of technological devices and social media platforms. We added…

Getting Started in Project Management

Editor:            Paula Martin and Karen Tate Publisher:        John Wiley and Sons, Inc Reviewer:        Goke Ilesanmi Project management, the process of guiding a project from the beginning through the middle to the end is indeed very taxing. This…