Story by Olabode Jegede
In a move to grow its business consistently over the next five years to become one of Nigeria’s 10 largest underwriting companies, SUNU Assurances Nigeria plc has reiterated to shareholders its commitment to unparallel service in order to drive returns.
Shareholders in attendance at company’s Annual General Meeting (AGM) in Lagos were briefed on the company’s activities over the past year, which largely involved the company’s rebranding efforts as the company changed name from Equity Assurance Plc to SUNU Assurances Nigeria Plc with due approval from the shareholders and our regulator, NAICOM.
The shareholders also ratified the appointment of Mr. Samuel Oghenebrume Ogbodu as the Managing Director/Chief Executive of SUNU Assurances Nigeria Plc as well as that of Mr. Adeleke Emmanuel Hassan as Executive Director, Technical & Operations.
The company said its rebranding activities involved both internal and external communication strategies to inform stakeholders and the general public of the change of name and to raise awareness of the introduction of the SUNU Group’s presence in Nigeria.
“The rebranding not only included a change in the company’s aesthetics but also in critical service functions and delivery as the company is focused on leveraging technology to provide quality insurance offerings to our various customers reflecting our pan African presence as a full-fledged member of the SUNU Group.
“The rebranding is strategic and designed to align with the exemplary brand of our parent company (SUNU Group). It is worthy to note that SUNU Group is a foremost Pan-African Insurance Group with asset base of over $623 Million and operations in 14 African Countries and 23 office locations spanning West and Central Africa. SUNU Assurances Nigeria Plc. is therefore positioned to leverage on SUNU Group’s vast network of knowledge capital, financial strength and technical resources in our quest to differentiate its offerings and service standards in the Nigerian marketplace,” the company after the AGM explained in a statement obtained by Nigerian NewsDirect.
In addition to strengthening the company’s Balance sheet, the partnership with SUNU Group would provide SUNU Assurances Nigeria Plc with critical organizational capabilities & competencies which would be harnessed to create and deliver value to its esteemed clients.